Hello, my name is… Content Marketing

Content marketing is a nebulous topic. In a talk I gave tonight at the Houston WordPress Meetup, I discussed what content marketing is, how it’s actually nothing new, what makes great content, and how to develop (and refine) your own content marketing process. Thanks to the Houston WordPress Meetup group for hosting me. I appreciate […]

Notes from WordCamp Hamilton 2015

I was very excited to have the opportunity to speak at WordCamp Hamilton last weekend. I know a number of folks from the Toronto and Buffalo WordPress communities, so Hamilton was a great opportunity to see those folks plus meet some new faces. My talk, “The WordPress-Powered Startup,” was about developing a startup software product/app […]

How Alitalia Misled Me (Or: Economy Plus Is Not What You Think)

As problems go, this is a relatively small one. I want to lead with that, lest you think I’m being overdramatic. Don’t worry, I know that the world has bigger fish to fry. That said, for a certain segment of the population, this could still be a problem, and thus it’s one I want to […]